ContractorRemoteBased on experience
Email Marketing Manager
We're seeking an Email Marketing Manager to design and execute email strategies that nurture leads and drive conversions. You'll work with automation platforms to create sophisticated campaigns that deliver results.
About the Role
As an Email Marketing Manager, you'll help clients build and leverage their email lists as valuable business assets. This contractor role offers flexibility and the opportunity to work with businesses at various growth stages.
Responsibilities
- Develop comprehensive email marketing strategies for clients
- Design and implement automated email sequences and drip campaigns
- Create audience segments based on behavior, demographics, and engagement
- Write compelling email copy that drives opens, clicks, and conversions
- Set up and manage email platforms (Mailchimp, ConvertKit, ActiveCampaign, Klaviyo, etc.)
- Monitor deliverability, open rates, click rates, and conversion metrics
- Conduct A/B tests to continuously improve performance
- Ensure compliance with email regulations (CAN-SPAM, GDPR)
Requirements
- 3+ years of experience in email marketing and automation
- Proficiency with major email platforms (Mailchimp, ConvertKit, ActiveCampaign, Klaviyo)
- Strong copywriting skills with a focus on conversion
- Experience with list segmentation and personalization strategies
- Understanding of email deliverability best practices
- Analytical mindset with ability to interpret data and optimize campaigns
- Self-motivated with excellent time management skills
- Reliable internet connection and home office setup
Nice to Have
- Experience with CRM integration
- HTML/CSS knowledge for email template customization
- Background in e-commerce or SaaS email marketing
- Experience with customer journey mapping
Location
Remote
Type
Contractor
Compensation
Based on experience
Apply for this Position
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